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New Technology – Face Your Demons!

Written by Jess
Tuesday, 01 November 2011 21:07
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Computers.  Internet.  Social Media.  *Shudder!*… scary as a demon in a dark basement!

We have two months to the close of 2011.  Then we will all be boldly stating our often ineffective New Year’s Resolutions.  Let’s get a jump onthe game in the fast moving world of technology!

Starting today, commit to buying a smartphone or tablet.  Or commit to learning a piece of the social media network! Just one piece.  FaceBook, LinkedIn, Twitter, etc.  Face your demons!

By New Year’s Day, you will be ahead of the game and ready to take on the next piece.  if you are ready to face your demons, we can help you move forward into the scary world of technology.  Consider us your exorcist!

Happy Computing!

 

Bing Facebook Partnership – Good or Bad?

Written by Jess
Thursday, 06 October 2011 17:34
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You may have heard of the search engine Bing partnering with the social networking site Facebook.  

The core of the idea is that your search results in Bing will be rated against the “Likes” and “Friends” of your Facebook Friends.  So if someone searches for awesome Thai cuisine, Bing will check Facebook to see if any of your Friends have Liked a Thai restaurant.  Or if you’re trying to find an old friend and search on “Mary Smith”, Bing will check Facebook connections to rank Mary Smiths higher that have a connection to one of your Friends. 

Yes, this is frightening on many levels.   But what does this mean for your business ?

Most small businesses have been told they need to have a Facebook page and get as many people as possible to Like it.  Now you know why.  The social engineering aspect is that many buying decisions are made upon the referral of a friend or associate.  So in essence, Bing and Facebook are automating Word Of Mouth advertising, the holy grail of any marketing plan.

Computer Wrangler provides network and computer services to small businesses in the North Metro area.  We also help our clients keep up with the technology of tomorrow.

Happy Computing!

 

Facebook vs. Google

Written by Jess
Thursday, 12 May 2011 20:02
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It appears that the two giants are quarreling!  The mystery in Silicon Valley has unfolded to find that it was Facebook who hired a PR firm to plant negative stories about the search engine mogul, Google. 

According to Business Insider, Facebook spokesman stated the reason they did it was because they believe Google is doing some things to raise privacy concerns, but mostly because Facebook resents Google’s attempts to use what they consider their data in its own social-networking service, ‘Social Circle’.

How is Google doing this?  Well, some of the information that pops up under ‘secondary connections’ in Google’s Social Circle is content pulled straight from Facebook. Just as Google built Google News by taking content created by online newspapers and repackaging it, so now they aim to build a social-networking business by using that rich user data that Facebook has collected.

This battle between Google and Facebook represents one of the biggest battles of the Internet Age – whose side are you on?

To read the full article, go to BusinessInsider.com.